Mars Petcare x Big Idea Ventures Present: Next Generation Pet Food Program 2025

04 Nov 2025
Breakout Room A
Food-Tech , Breakout Session

Hosted By:

mars petcare

Join Mars Petcare and Big Idea Ventures for the grand finale pitching event showcasing the three finalists from the second iteration of the Next Generation Pet Food Program, in collaboration with AAK, Bühler, and Givaudan. The challenge targets startups working on novel ingredients, sustainable fats and proteins, and advanced processing technologies to create more sustainable, future-ready animal nutrition. Come prepared for a high-energy pitching session followed by interactive Q&A.

Chairperson
Jonathan Mars
Jonathan Mars, Director, Open Innovation New Ingredients - MARS PETCARE, UK
Michael Horan
Michael Horan, Global S&T Material Science Leader, New/Novel Ingredients for Mars Pet Nutrition - MARS PETCARE, USA
Andrew Ive
Andrew Ive, Founder and Managing General Partner - BIG IDEA VENTURES, USA
Speakers
Sofia Bonilla
Sofia Bonilla, CEO - ALT-PRO ADVANTAGE, Canada
Shriyansh Sonawane
Shriyansh Sonawane, Founder & CEO - TERRAMATTER, India
Johan Henriksson
Johan Henriksson, CEO - SEAQURE LABS, Sweden