Building proteins together: How alternative proteins can strengthen traditional meat supply chain
As protein demand rises and live-animal supply faces mounting volatility, the protein industry needs a new playbook. This discussion will explore practical models for collaboration across the protein value chain - from livestock and processing through to ingredients, food manufacturing and foodservice. Rather than positioning alternative proteins as a replacement for conventional meat, the focus will be on where they can complement existing supply, improve flexibility, reduce exposure to volatility and unlock new commercial opportunities.